Since 2001, Basis Technologies (formerly Centro) has provided unified software and services to simplify and automate digital media operations, and drive increased profitability and greater efficiency for marketing organizations. Today, Basis is the most comprehensive media automation and intelligence platform in the industry—and the only platform to consolidate planning, digital operations, reporting, and financial reconciliation across programmatic, publisher-direct, search, and social. We are committed to developing software and services that support the increasingly complex digital media landscape—and to improving the lives of the people working inside it. Headquartered in Chicago, Basis has a large, dedicated team of people working across the United States, Canada, Mexico, and Argentina to support our customers throughout the Americas and Europe. We’re growing fast to stay ahead of an everchanging industry. Our technology is recognized for solving the ad tech industry’s complexity and our people are recognized for going above and beyond. We are building a culture of diversity, equity, and inclusion where uniqueness is powerful. Basis Technologies is rooted in personal growth, creative problem-solving, and challenging the status quo. Shawn Riegsecker Founder & CEO of Basis Technologies MARKETING IS EASIER WITH BASIS Marketers need more than a DSP to power their advertising. Increased operational complexity and endless logins have nothing on Basis. Integrate programmatic, search, social, and site direct media management via one easy-to-use interface. Integrate all advertising into one place - Bring together search, social, programmatic, CTV, and site direct via Basis’ straightforward API. Save time with workflow automation - Improve workforce productivity by 30%—reduce time, steps, and errors across the entire campaign process. Increase collaboration and communication - Connect teams, vendors, and documents with one centralized and trackable messaging system. Operate smarter with consolidated data - Access streamlined reporting, media performance, and workload metrics in one easy-to-read view. Build your team, on your time - Lean on Basis’ award-winning team of experts to manage as much or as little of your advertising, as needed. CEO Today USA Awards 2023 - ILLINOIS - - 73 -
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