CEO Today USA Awards
FIRM PROFILE Trulieve is a vertically integrated “seed-to-sale” company and is the first and largest fully licensed medical cannabis company in the State of Florida. Its widespread dispensary network and large delivery fleet provides important, much-needed access to over 300,000 patients every day throughout the state. Trulieve is committed to growing its dispensary footprint, constantly identifying new locations that will bring Trulieve closer to patients, allowing many more people to have easier access to the medicine they need. When the Florida Legislature legalized medical cannabis in 2014, Trulieve did not waste time becoming the leading customer- focused cannabis brand across the United States. Since 2015, the Company has experienced several significant firsts within its home state of Florida, including: becoming the first licensee to have fully operational cultivation facilities, first to open a dispensary, first to serve a patient, first to make a home delivery, and first to sell statewide. After going public on the Canadian Securities Exchange in 2018, the Company now boasts more than 55 stores in Florida and nationwide, with more growth ahead. As Trulieve’s CEO, Kim Rivers is called on to wear many hats— sometimes all at once—but remaining committed to the company’s mission of improving people’s lives is a top priority. As a sponsor of Minorities for Medical Marijuana and a member of the National Cannabis Roundtable, Kim Rivers has pledged to pursue corporate social responsibility through several pillars of diversity and inclusion activities, including social justice measures and equity in business opportunities. Believing social justice must be a part of every company’s values, KimRivers reaffirms Trulieve’s commitment to Diversity, Equity, and Inclusion consistently -- making it not just a part of what they do, but a priority of who Trulieve is. This commitment is evident throughout the Company - from the majority minority communities they operate in, to the support they give social equity businesses and operations, veterans, and LGBTQ+ communities, to the way they hire to ensure racial and gender equality throughout the organization. This focus on diversity and inclusion provides an ability to draw on a diverse set of viewpoints and allows Trulieve to create authentic interactions for positive impacts within the communities in which the Company operates. Additionally, strong financial performance driven by sales to a loyal and dedicated group of patients, affectionately called Trulievers, well- positions the Company to continue its pattern of strong, profitable growth. Trulieve is actively expanding outside the state of Florida, as well. The company has already announced purchases of licenses in California, Massachusetts, and a dispensary in Connecticut in 2019. With plans to continue its national expansion strategy in 2020 and beyond, Kim Rivers sets the Company apart through its vision of being the leading customer-focused cannabis brand in the United States, with depth in the markets they choose to operate in. KIMRIVERS CEO Trulieve 50 CEO TODAY USA AWARDS 2020 www.trulieve.com
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